Popular Holiday & Christmas Gifts For Your Employees.

Custom Impressions Inc has just introduced its fall showcase to the public. We have the hottest promotional items and holiday gifts for your clients and employees. Let us help you make a lasting impression. Here are 3 of the most popular promotional items that are big hits during the holiday season.

Our cooler backpacks are a great way to never be forgotten. This gift enables your client or employee to enjoy a hike in the great outdoors with the luxury of a lightweight cooler for snacks and beverages. There are multiple pockets for storage and plenty of room inside for lunch or a bottle of wine. Your logo is printed masterfully on the opening flap of the cooler to make sure you are remembered. Starting at just $12.95 a backpack this is a perfect fit your holiday gift needs. For more information and styles follow this link to our website:  http://bit.ly/PbqKes

Another hot item on our holiday gift list is our large variety of acrylic tumblers. These really are a big hit for any time of the year. We carry many different designs and styles for your clients and employees. They are built to last and look incredible with your unique logo and message. These are a holiday steal starting at just $2.49 each. For more information and to view our extensive line of acrylic tumblers follow this link: http://bit.ly/RdUzaR

One of our customers all-time favorites are our fleece blankets. Fleece is incredibly soft and offers great comfort during the fall and  winter months. They are perfect for snuggling and enjoying a cup of hot chocolate. Our fleece blankets come in a variety of colors that will suite your company perfectly and make a great holiday gift for your loved ones. We are able to embroider your logo or the logo of your school onto the blankets for the ultimate promotional advertising gift experience. To view a variety of fleece blankets follow this link: http://bit.ly/PXFbQy

Custom Impressions, Inc has been leading the industry and providing promotional advertising for 29 years. Anything you need from banners to headphones with your logo we can help you. Please call with any questions at 1-800-500-8044.

 

Promotional Items A Priority For Your Tacoma Business Strategy

 

Promotional Items A Priority For Your Tacoma Business Strategy

Custom Impressions, Inc. has been helping businesses brand their company with promotional items and products in Tacoma for 29 years. The testimonies we hear from companies that include promotional marketing into their business strategy always remind us of “why we do what we do.”

So the question, what kind of brand marketing strategy do you have? Do you live in a

We specialize in making your name great!

community that never “see’s you”, and doesn’t know who you are? The statistics of success vs failure in businesses  that do or do not incorporate promotional branding/advertising into their networking and marketing plan is startling. You must be proactive in giving your brand a voice if people are going to hear you! Your brand can be speaking, selling, and building loyalty even when you are resting.A good brand strategy includes getting signs, and banners up where eyes can see them. Find strategic locations to hang your logo where many will grow familiar with your business identity. If you have friends in businesses in your community you might consider bartering with them for some free or discounted  space to hang your banners and signs. Another freebie is printing out posters and hanging them in local stores on their bulletin. As many places as you can get “eyes on your logo” the better.

A very effective way of getting your branding into the lives of your community and potential customers are branded promotional items. We produce pens, cups, bags, and virtually any item you can think of to put your logo and contact information on. These items are valuable, and are usually not thrown away like paper advertising. It’s common to give these items away at local events through vendor booths. Its a great way for people to meet and connect with you, the face behind the name. When they take the coffee mug home with your company name and phone number they will remember the great time they had with you. This is an effective strategy to build brand loyalty.

I recently attended a class at the Referral Institute in our own back yard of Tacoma. In the material given by BNI founder Ivan Misner, promotional items and marketing is listed among the top 10 strategies for business networking. The most successful in business agree, get your logo out in the community, and don’t be sparing when sowing your seed.  By the way, if you are looking for a place to grow and increase your business I highly recommend The Referral Institute of Tacoma. This class is highly effective in educating business owners on how to build a long term referral market around their business. The instructor is Joyce Singleton, a teacher, counselor and loving mentor.

Custom Impressions, Inc. is passionate about helping your business leverage the power of effective promotional advertising. Please visit our website to see the many branding opportunities we have for you.

We are launching special discount codes on our facebook page. Head on over and like our page to get discounts on our items. Just call the office at 800-500-8044 and give our staff the fb promo code and start saving now.

Check out what our customers are saying about us on Google Places.

Cheers, from Custom Impressions, Inc-Tacoma, Washington

Facebook Rolls Out New Recommendation Plug In For Websites!

Its time to advance! Get VISIBLE!

Utilize Facebooks New Recommendation Plug-In In Your Marketing Strategy!

Custom Impressions, Inc. has a passion to bring businesses to the top! We do that by helping you spread your brand with creative marketing through affordable promotional items. We also love to share fresh internet marketing strategies that can give you a competitive edge in the new social crazy world. We are based in Tacoma, Washington, if you are ever in the area, look us up. Now onto the tips!

Facebook has released a new recommendation bar! Confused, I was at first as well due to the fact that they already have a recommendation plug in for websites and blogs. They also have a recommendation feature built directly into your timeline so friends and customers can give you a two thumbs up.

But wait….the new recommendation bar has features the old plug in does not have. The new recommendation plug in allows readers to like the content, but also to share it with their friends. This multi-functionality was not active in the older plug in. This is great for creating a viral piece of marketing content. This is also great for seo purposes (search engine optimization).

According to many leading search engine marketing expert’s social media now plays a huge factor in search ranking. In fact I have heard many state that social media now factors for between 40-60% of search results. This is a stark contrast to the pre-panda update where social media interaction was estimated to make up approximately 10% of search ranking.  Every like, share and recommendation has become much more important to your marketing strategy.

Here is Facebook’s brief description of the new recommendation bar:

The Recommendations Bar allows users to like content, get recommendations, and share what they’re reading with their friends.

The Recommendations Bar is always docked to the lower right (or left) of the screen. When the page loads the Recommendations bar will be collapsed and the user will have the option to ‘like’ your page.

As the user nears the end of your page, the plugin will expand. The expanded view will show the user a social recommendation of the next article to read on your site.

You must include open graph markup on your articles so Facebook knows how to display them on the site. If you do not include this, the plugin will show an error message instead of a recommendation.

Here is a link to the page where you can get the new recommendation plug in for your website.

In order for your marketing to succeed you need to have both a strong online presence and visibility off line in your community. Being strategic about how you market or advertise is important. Custom Impressions, Inc. has been leading the industry in promotional marketing and branding in Tacoma, Washington for 29 years. If you are looking for some creative ways to get before your customers we can help you. We carry a comprehensive product line of promotional items at an affordable price. GET YOUR NAME OUT THERE, WHAT ARE YOU WAITING FOR?

We are giving away great deals on our facebook page. Like our page (Here) and you will have access to crazy deals on all of our promotional items and products. They can all be branded with your logo or company slogan.

Thanks for stopping by Custom Impressions Inc, please visit our website at www.customimpressionsusa.com to see our vast product line of promotional  merchandise.

A Hard Lesson In Poor Business Branding!

A company without good branding is like a man without a face!

A hard lesson in business branding

Its no secret that a business cannot survive if its not visible to the community its serving. Many great ideas and business dreams have died prematurely do to the lack of public awareness. If Custom Impressions, Inc. has anything to due with it, this will not happen to you! I have personally experienced the vast difference in public response to a marketing effort based on poor or proper business branding. I would like to share my story and hope it will affirm the importance of properly branding your business and marketing efforts. I have learned the hard way that scrimping the budget for proper logo representation can cost you more than you might spend on a few good banners and some promotional advertising. Check out the following responses I received from an employer and the business community based on branding.

I recently accompanied a roofing contractor called Chase Construction NW Inc. to two regional business fairs. The first event was held in Orting, Washington, called the Foothills Dash. Each vendor was to come with a booth to represent their company. Chase NW Roofing was accompanied by a roofing manufacturer called GAF. The roofing contractor had no banners, branded table cloths, promotional advertisement, or anything that featured their company. The investment to create a community presence was a loss. After spending 8 hours at the event they left with only a handful of people knowing who they were. If they would have been properly branded their visual presence itself would have been sowing important seeds of awareness into the community. The owner of Chase NW Roofing told his employees who were responsible for the event they received an F for the day, due to the poor company representation, lack of branding and promotional marketing.

The employees of this company learned from their woes and invested into branded banners, promotional items and other marketing to represent their brand. A few months later they joined another community fair that hosted vendor booths. Equipped with their new banners and company apparel they set up their command post ready for the day. The overseer of the event had placed them in the very back of the event, a place where not much traffic passed through. The overseer upon seeing their booth told them they had the best looking booth in the event and moved them into a prime position where every attendee would see them coming in the gate and leaving. Not only did the proper branding result in a strategic shift and favor, but it also generated much welcomed support throughout the day. Many knew the companies superman logo printed on the banner. While the sales team educated interested potential customers, passer byes and former customers would come up and affirm the quality of work. The branding generated community support and produced a powerful testimony. Another business said “We know you, you must be a huge company, we see you guys everywhere”. Chase Roofing is a medium size contractor, but proper branding has carried its reputation far and wide.

Strategic marketing and business branding can create a powerful community presence and awareness. Couple this with a strong social media campaign and you will be able to effectively establish your brand as an authority in your industry.

Custom Impressions, Inc. has been helping businesses like Chase NW Roofing create a proper marketing strategy for 29 years. Stop wasting time and maximize your efforts. We can help you get on the fast track with some fresh marketing ideas and increased visibility.

For a some fresh marketing ideas give us a call at 800-500-5044 or locally at 253-564-5044.

You can also reach us at www.customimpressionsusa.com.

Are you on facebook? We are giving away 5 stylus’ on our new fanpage. Like our page to enter the drawing at https://www.facebook.com/CustomImpressionsAdvertising

Do you have any marketing ideas you could pass on to the crowd, please feel free to share them.

We would also appreciate it if you would share this post.

Cheers from Custom Impressions, Inc.