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Utilize Facebooks New Recommendation Plug-In In Your Marketing Strategy!
Custom Impressions, Inc. has a passion to bring businesses to the top! We do that by helping you spread your brand with creative marketing through affordable promotional items. We also love to share fresh internet marketing strategies that can give you a competitive edge in the new social crazy world. We are based in Tacoma, Washington, if you are ever in the area, look us up. Now onto the tips!
Facebook has released a new recommendation bar! Confused, I was at first as well due to the fact that they already have a recommendation plug in for websites and blogs. They also have a recommendation feature built directly into your timeline so friends and customers can give you a two thumbs up.
But wait….the new recommendation bar has features the old plug in does not have. The new recommendation plug in allows readers to like the content, but also to share it with their friends. This multi-functionality was not active in the older plug in. This is great for creating a viral piece of marketing content. This is also great for seo purposes (search engine optimization).
According to many leading search engine marketing expert’s social media now plays a huge factor in search ranking. In fact I have heard many state that social media now factors for between 40-60% of search results. This is a stark contrast to the pre-panda update where social media interaction was estimated to make up approximately 10% of search ranking. Every like, share and recommendation has become much more important to your marketing strategy.
Here is Facebook’s brief description of the new recommendation bar:
The Recommendations Bar allows users to like content, get recommendations, and share what they’re reading with their friends.
The Recommendations Bar is always docked to the lower right (or left) of the screen. When the page loads the Recommendations bar will be collapsed and the user will have the option to ‘like’ your page.
As the user nears the end of your page, the plugin will expand. The expanded view will show the user a social recommendation of the next article to read on your site.
You must include open graph markup on your articles so Facebook knows how to display them on the site. If you do not include this, the plugin will show an error message instead of a recommendation.
Here is a link to the page where you can get the new recommendation plug in for your website.
In order for your marketing to succeed you need to have both a strong online presence and visibility off line in your community. Being strategic about how you market or advertise is important. Custom Impressions, Inc. has been leading the industry in promotional marketing and branding in Tacoma, Washington for 29 years. If you are looking for some creative ways to get before your customers we can help you. We carry a comprehensive product line of promotional items at an affordable price. GET YOUR NAME OUT THERE, WHAT ARE YOU WAITING FOR?
We are giving away great deals on our facebook page. Like our page (Here) and you will have access to crazy deals on all of our promotional items and products. They can all be branded with your logo or company slogan.
Thanks for stopping by Custom Impressions Inc, please visit our website at www.customimpressionsusa.com to see our vast product line of promotional merchandise.
Custom Impressions, Inc. 